Crafting THE Perfect Portfolio


Traditional job-seeking model calls for a CV / Resume from the applicant. A typical CV contains Academic details, past Employment details etc. Should these match up the job on board, the applicant is called in for a in-person interview for personal evaluation. This is a typical recruitment process for job.

However, with freelancing gigs, the applicant is weighed on the exact skills for the project on hand, much different from the traditional CV model. So, it becomes essential to have a collection of items that exemplify your niche skill set… more like a scrap book of an artist. It contains well organized collection of art work for the client to view and evaluate.

Today, it is all about the “scrap book” on your expertise

QmarkWhat is a Portfolio?

Portfolio is a collection of samples, projects that aligns directly with the skills it is listed under. Eg

  • Design portfolio – has drawings, art work etc
  • Content portfolio – has articles, links to published content etc
  • Dubbing portfolio – has voice recordings, linked to voice streams etc

You could be a Science postgraduate working as a HR, but loves to comes up with creative ideas for stage-decorations, then your portfolio would contain sketch-and-photographs of the stages you have designed for different occasions.

QmarkWhat is the purpose of having a Portfolio?

The true purpose of a portfolio is to showcase your expertise on a niche that you claim to be an expert in. And, the best part about a portfolio is, it does not have to tie up with your academic stream, or employment verticals.

This comes particularly handy, when looking out for freelancing gigs, where in academic credentials do not carry as much weight as compared to “demonstratable skills”.

A well laid portfolio is likely to lead you to a potential project, as compared to awards and certifications from your academic years.

So, you see… portfolio is something that collects and presents your skills in an organized manner. And, you could have multiple portfolios that showcase variety of talent you are capable of.

QmarkWhat are the types of portfolios?

Portfolios can be classified into 2 major heads based on their delivery model, and niche-focus


Classified based on delivery model

Classified based on niche-focus

  • Audio – Visual Portfolio
  • Printed & Bound Portfolio
  • E-Portfolio / Virtual Portfolio
  • Interactive Portfolio
  • Design Portfolio – for any kind of artwork
  • Content Portfolio – for any kind of writing
  • Career Portfolio – to focus on major career milestones
  • Assessment Portfolio – for any kind of ‘expertise’ that you wish to project, certifications etc

An ideal portfolio is a “Hybrid Portfolio” which has a reasonable mix and match of all the above that directly addresses the freelancing project you plan to pitch for.

QmarkWhen does a portfolio truly serve its purpose?

A portfolio truly serves its purpose, when a potential client is able to instantly make a direct connection between his requirement (job) and your skill, without having to initiate any kind of communication….

……That is when you have succeeded in crafting THE Perfect Portfolio.

We have compiled a list of 4 +1 site options for you to set up and showcase your portfolio. Try them out and vote in.

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About Suma (Guest Author)

Suma, is an MBA graduate with extensive experience in handling HR & Operations. She quit her corporate lifestyle to be able spend more time with her 2.5 yr old child. Her interest in cooking is bet used when she tries out new nutritious delicacies for her little one.


Deepa Govind is a work from home professional since 2007, and prefers to call herself as a Homepreneur. She is a Zoologist by education, Blogger by hobby, Freelance Virtual Assistant by chance, and Homepreneur by transition So you see…Things pan out differently, So be brave and explore. Keep the better ones, best is yet to come